SEO Tips For Internet Marketers

Posted by megan on November, 3rd 2011

Graham and Green started their business selling designer furniture and glamorous home accessories in Notting Hill, back in 1974. They now have two shops, publish four catalogues a year and have a stunning, stylish website, where their customers can purchase life-enhancing products. Graham and Green’s products are inspired by travel, as well as past eras including the 30s, 40s and 50s. If you’re looking to add style to your home, you can be sure that Graham and Green have everything you need.

One of their most popular ranges is their highly fashionable, shabby chic furniture. This distressed looking furniture is desired by many and has a certain charm to it. It’s all about getting the balance right with this design, you really only want a key piece or two to achieve the look. Graham and Green stock rustic wooden cabinets, perfect for any room in the house and are available in sea green, pink and cream colours. If you’re looking to add just a touch of the shabby chic look to a room you can purchase smaller accessories such as wooden door knobs and coat hooks available in the same colour range. Although its currently very popular, shabby chic isn’t for everyone, so for those of you into slightly more contemporary, minimalist designs, Graham and Green stock a stunning range of Venetian mirrored furniture. As well as looking super stylish this furniture is great for smaller rooms as it catches the light and makes a room appear bigger.

Sometimes you don’t even need to make big changes to transform the look of a room. Simple alterations such as changing the door knobs on your doors, wardrobes or cabinets can change a room from looking dull and boring, to fashionable and stylish. Graham and Green stock a beautiful range of glass door knobs, perfect if you’re looking to add a little colour to your room. Choose from a variety of colours including green, pink or blue, to match your the colour scheme of your room, or dare to be different by contrasting the colours.

Since hiring our services, Graham and Green’s SEO has vastly improved and they are now the number one result on Google for the keywords ‘Home Accessories.’ We have been working on other keywords related to their product pages and are quickly gaining first page positions for the majority of them.

Search engine improvements for Graham and Green

The Real Web SEO team have been working closely with Graham and Green, known for their contemporary furniture and stylish home accessories, to improve their search engine listing results. To do this we targeted specific keywords, chosen by Graham and Green, which were directly related to the products they sell. When we first started working [...]

Shabby Chic Furniture and other amazing products from Graham and Green

We’re pleased to announce that Graham and Green, known for their inspirational contemporary furniture and fabulous home accessories are enlisting our SEO services to improve sales and brand awareness. Working around the clock with the development team from Juno, we settled on an information architecture that satisfied customers, search engines and Graham and Green themselves.  [...]

What’s the deal with Google Sitelinks?

If you use Google a lot for searching the internet, you may have noticed some changes in recent weeks. When you search for a brand e.g. “Graham and Green”, you will see that the majority of the first page of Google has changed. This is because Google have recently made some changes to how they [...]

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Labels: Designer, furniture, Graham, Green

Posted by megan on October, 19th 2011

The Real Web SEO team have been working closely with Graham and Green, known for their contemporary furniture and stylish home accessories, to improve their search engine listing results. To do this we targeted specific keywords, chosen by Graham and Green, which were directly related to the products they sell. When we first started working with Graham and Green they specified that they wanted to be the top result in Google for the key words ‘home accessories.’ They also wanted to focus on other internal product pages such as those for door knobs and designer kitchen furniture, and aim to gain a higher result on Google for them.

We are pleased to say that we have already achieved the top result on Google, for Graham and Green’s chosen key words ‘home accessories,’ fighting off the previous leading results, which were large department stores.  This result was achieved purely though organic advertising using SEO techniques including blogging and external link generation. You can see this for yourself by typing in ‘home accessories’ into the Google search bar.

Our SEO experts are currently working on improving Graham and Green’s search results for the key words ‘door knobs’ as they relate directly to one of their significant products. Graham and Green have a wide range of door knobs made from materials such as glass, chrome and wood, featuring designs including flowers and stars. We have been experimenting with paid advertising, using a Google pay per click advert for the key words ‘door knobs,’ which has certainly had a positive effect. Our main focus is of course on organic advertising, through crucial SEO techniques including blogging and external link generation. Another key element, important to improving SEO, is the text that features on the actual product pages. For Graham and Green’s door knob product page we have added extra content about door knobs, detailing the types of door knobs available, their function and the styles they are available in. Each individual page link also features the words that relate to the product featured on the page, which also helps with key word rankings.

Shabby Chic Furniture and other amazing products from Graham and Green

We’re pleased to announce that Graham and Green, known for their inspirational contemporary furniture and fabulous home accessories are enlisting our SEO services to improve sales and brand awareness. Working around the clock with the development team from Juno, we settled on an information architecture that satisfied customers, search engines and Graham and Green themselves.  [...]

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What’s the deal with Google Sitelinks?

If you use Google a lot for searching the internet, you may have noticed some changes in recent weeks. When you search for a brand e.g. “Graham and Green”, you will see that the majority of the first page of Google has changed. This is because Google have recently made some changes to how they [...]

Labels: engine, Graham, Green, improvements, Search